Etsy Niche Research: Using Marmalead to Find Niches on Etsy Marmalead

After that, you can use the shared tools and tips to identify a profitable niche for your online store. The free niche research tools for print on demand mentioned in this article offer services for breaking into the market. Google trends can show you how your market develops over time. It shows you growth, decline, popularity, and relative search volumes of topics and keyword search terms. You can also compare different topics, which helps you understand the world’s reaction to global trends, as well as trends within your market.

Finding competition in a niche is a good sign it’s profitable. It also means that there are other people who you can learn from. Even if you’re technically competing with someone, follow their online presence to understand more about the niche and see what they are doing to monetize. Depending on what niche you’re going into, you might even make some “frenemies” (enemies who you’re friendly with) along the way. Targeting niches also helps you stand out in competitive industries because niche audiences have unique motivations, needs and desires that differ from that of the bigger market.

Digital Marketing Strategist and consultant who focuses on SEO, SEA and CRO for Growth. I also build, optimize and scale performance marketing campaigns. Surf all the forums, blogs, and sites that are relevant for your market.

Trying to parse out the thousands of differences among all these tools is time you could better spend improving fit in your niche. If your search does turn up a decent number of products -- but not an Niche Research overabundance of products -- you're in luck. Make note of price points so that you can price your own products in a competitive manner. It might mean that nobody has been able to monetize the niche.

At Swell Country, we are always identifying new markets for our clients. Not only will you get trusted information, but you’ll also get valuable information on different pricing strategies, listing guides, designs, and more. Comparing the pros and cons for each tool will help you find which one suits your business the most. Start by studying the features and functionalities that each tool has to offer to find your needs. Starting out on print on demand doesn’t have to be expensive. It’s a simple tool that helps you find useful information by inputting the right keyword and/or niche.

After following the above checklist, you can easily have a basic idea about your niche. Here are some of these tried and tested ways to do niche research for identifying profitable products. Apart from having minimum competition, the product should also have high demand in the market. To do niche research on in-demand products, you can readily use tons of analytics tools . Do you know there are over 12 million eCommerce websites and online stores as of now?

The key is to find keywords with high searches, high engagement, and low competition. These keywords enable you to brainstorm innovative Etsy product ideas that actually have a demand from interested shoppers. I based on this, created my store to ensure right products to sell. You can also explore the social media platform that is commonly used by your target customers.

CPC – tells you what the click prices for Google ads are for the topic / or search term. The prices that advertisers are willing to pay in Google, combined with the size of the market is a good indication as to how profitable a market is. If you are not using Google Ads and thus, don’t have access to more accurate keyword data, Keywords Everywhere’s reasonable pricing is definitely worth it. Not only does it give you access to better data, but it also simplifies the research process offering data integration and some extra management options. Trend graphs are ideal for identifying opportunities and threats in your market because they allow you to clearly compare different topics.

Anytime you search for a keyword in Marmalead, our Etsy SEO tool will provide you with a page full of useful data and analytics. It’s one of the most popular jewelry keywords on Etsy right now. And it’s also a great product with room to niche down even further. While Marmalead is great for showing you data for any keyword you plug into the search function, it’s also great at sharing keywords you wouldn’t think to include on your listings.

For example, you can research demographics, proximity, regions, and more. Market research is essential to learning how the market works, what it values, and most importantly, how it can work for you. With this knowledge in hand, you can learn how to dominate your niche. If the test is not as successful as you hoped it would be, don't scrap your idea entirely.